How Brands provide catalogs and data

This article is intended for Retail Assortments.

NuORDER allows brands to upload their catalogs and product attributes, and have those catalogs and data flow into your assortment tool where your buying teams can browse, select items, and add notes to plan out the buy.

About Brand products and data

Brands will upload their product data using a standardized template. This template will include a combination of:

  • Basic product information, including Style Number, Season, Style Name/Description, Color, and Sizes.
  • Pricing, which can be specified per retailer using a discount % or "price sheet" assigned to your organization. (When an item is added to your assortment, the Cost & Retail will already reflect any retailer-specific pricing adjustments from the brand.)
  • NRF codes, UPCs, and other EDI information required to place orders.
  • Supplementary attributes for web/digital setup, e.g. marketing descriptions, fabric/material content, care instructions.

After we define your assortment schema, we will establish the attributes needed from brands and set up a default mapping to pull these attributes into your assortment. In most cases, a brand who is already providing their product data via NuORDER to other retailers and will only need to worry about adding your exclusive items and pricing. However as needed, we will update the brands' product data template to capture additional data for your team.

When a brand is working with multiple retailers on NuORDER who are asking for the same information, the brand only needs to upload this data one time. Using our back-end configurations, NuORDER will map this data from the brand into the relevant fields in your assortment and terminology. For example, a brand's "Style Number" may show up in one retailer's assortment as Vendor Product Number, another as Product ID, and a third as Style #, but the brand only needs to provide this once. 

About Brand imagery

In addition to product catalog data, brands will also provide product images to go with each item. Before market this imagery will often be CADs or sketches. As newer photographs are taken, these can be uploaded to automatically replace the CADs/sketches. The brand can provide up to 4 images per colorway, as well as a color swatch.

About Brand catalogs

Before products will show up to your buying team, they will be organized into catalogs based on season, delivery, department, collection, or other merchandising stories. Brands can create two types of catalogs that your buyers may see:

  • Linesheets are catalogs geared towards groups. A linesheet may be a general seasonal collection visible to many retailers, or one that has been tailored just for your team. Linesheets are shared among the brand's internal team. When a brand is using NuORDER primarily to work with you and/or other enterprise retailers, they will be more likely to share Linesheets. 
  • Custom Lists are user specific. They are shared with specific users at the retailer, and can be created by any type of user at the brand (e.g. a Sales Rep). Brands who are using NuORDER for their broader wholesale/specialty business will be more likely to share catalogs with you in the form of Custom Lists.

Regardless of the type of catalog created by the brand, your buying teams will be able to interact with the items the same way in the assortment tool.

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