Sales overview on the brand dashboard (beta)

Brand users can review order metrics for high level insights into key sales metrics, so they can understand their brand’s performance and take action.

• About order metrics 
• Filters
• Sales overview
• Sales trends
• Sales by order status and type

About order metrics

Brand users can access order metrics by selecting the home icon in the left navigation menu. 

Things to keep in mind:

• Dashboard metrics reflect data only for submitted orders with the Approved, Processed or Shipped status. Orders with other statuses, such as Pending, In review or Canceled, aren’t included.
• The provided information is based on the orders you have access to. Access depends on assigned companies and submitted orders, user permissions and Subteam configurations.
• Use filters to review data by date range and currency.
• The data reflects activity through 7:00 PM EST and updates daily at 11:00 PM EST. Data may not include activity after 7:00 PM EST on the current day.
• Some widgets provide a percentage change. The system calculates the percentage change using this formula:

Percentage change = $\frac{\mathrm{Current\; period}-\mathrm{Same\; period\; last\; year}}{\mathrm{Same\; period\; last\; year}}\times 100$

For example, total sales this year are $100K and total sales for the same period last year were $80K. Sales increased by 25%.

$\frac{100000-80000}{80000}\times 100=\mathrm{25\%}$

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Filters

Use the options in the upper right corner to filter data by date range and currency.

Date range:

• Last week: Compare last week Monday to Sunday with the same week last year. 
• This month: Compare this month to date with the same dates last year. 
• This year: Compare this year to date with the same dates last year.

Note: Metric widgets, such as Total sales, compare the same dates last year. For example, February 1 to 25 this year compares with February 1 to 25 last year. 

Currency:

• All orders converted to [your default currency]: Review all orders converted to your default currency. The system uses the exchange rate from the order submit date. 
• [Currency] orders only: Review orders placed in a selected currency offered by your brand.

Note: If your brand uses only one currency, only that currency appears in the dropdown.

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Sales overview

The Sales overview shows Total sales, Total orders, Units, and Companies for submitted orders with the Approved, Processed, or Shipped status that you have access to. The data reflects the selected date range and currency filters. For example, if you select This month, the data includes the first day of the month through today’s date for this year and compares it to the same period last year.

The top number shows data for the selected date range and currency. The bottom numbers show the total change and percentage increase or decrease compared to the corresponding period and currency last year.

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Sales trends

The Sales trends graph shows sales over time, based on the selected date range and currency filters. 

In this example, the chart compares current month sales with the same month last year. The chart shows the full month last year and month to date for the current year. 

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Sales by order status and type

Based on the selected date range and currency filters, the Sales by order status and Sales by order type charts include submitted orders with the Approved, Processed or Shipped status that you have access to. As a reminder, they exclude orders with other statuses, such as Pending, In review or Canceled. 

Sales by order status

This chart shows total earned sales breakdown for submitted orders grouped by Approved, Processed and Shipped status.

Sales by order type

This chart shows total sales by order type, Immediate or Prebook, and compares results to the corresponding period last year.

The left number shows data for the selected date range and currency filters. The right numbers show the total change and percentage increase or decrease compared to the same period and currency last year.