What is 360° Photography
360° photography is a series of photographs taken and stitched together online.
When these images are stitched together it creates a movable image allowing customers to take a virtual tour of your product, seeing it from many angles.
How to Create 360° Photography
360° Photography is simply multiple still frames of a product or look that have been stitched together to give a more comprehensive view.
|This is typically done by taking around 24 or 36 images with a 10 or 15-degree turn between images.|
These images can then be uploaded to NuORDER and stitched together.
What are the Benefits?
Adopters of 360° within the B2C/D2C sphere have seen increased engagement, increased conversion rates, and decreased return rates
Since customers have the opportunity to zoom, turn, and spin the product, they get a much more true-to-life idea of the size and fit. This is especially important during times when travel and in-person showings are not possible.
What is the Cost?
The cost of a 360° image can vary depending on a number of factors, but you can expect to pay anywhere between $30-200 USD per 360°.
|Additional costs may be included depending on your needs (i.e. Model, Studio, etc). Discounts can be available depending on volume.|
Typically, the greater the number of frames, the great the cost. NuORDER recommends 24-36 frames.